BECOME AN IOWA STATE FAIR SPONSOR
As we look toward to the 2021 Iowa State Fair, we fully anticipate things must look and feel different. Our commitment to ensuring the health and safety of everyone present on the Fairgrounds will be a primary focus along every step in our planning process.
We are optimistically moving forward with 2021 sponsorship planning. As a prelude to this process, we surveyed 95 current sponsors in November 2020. The results indicated that 90% of respondents are completely satisfied with sponsorship program execution. That is good news! But the tougher news is approximately 62% expect sponsorship budgets to decrease somewhat. Which makes Flexibility – Creativity – Patience our watchwords as we move forward.
The Sponsorship Team is prepared whenever you are ready to start planning a presence at the 2021 Iowa State Fair.
As an official sponsor of the Iowa State Fair, your organization will have a tailored opportunity to interact with more than one million people! Since 1886, the Iowa State Fair has been a source of family entertainment. Livestock competitions, concerts, thrill rides, food, hundreds of exhibits and displays and so much more, bring crowds to the Iowa State Fairgrounds for the most fun-filled eleven days in August.
Engaging in a sponsorship at the 2021 Iowa State Fair is a partnership between your organization, the Fair and more than one million annual attendees. We are committed to a positive and memorable experience for all parties. When considering a sponsorship opportunity with the Iowa State Fair, imagine the experience you want to create and the impression you want Fairgoers to remember.
While some sponsors seek on-site exhibit space to engage with the fairgoers, other sponsors seek branding and logo placement. Others prefer to support a special event, attraction or Fairtime contest. Still others seek to create a unique experience for Fairgoers.
Whatever your goals, we will help you meet them. As an Iowa State Fair sponsor, you have the opportunity to directly interact with Fairgoers and share your product, service or message. Whatever your need or objective, we can help you sell, sample or promote your business or message.
If a shorter activation is your preference, please review the 2021 Mobile Marketing Brochure.
If a single day on the Fairgrounds in a prime location serves your goals, then take a look at the 2021 Day of Sponsorship Proposal.
Event analytics are available here: Iowa State Fair Analytics Summary
Every Iowa State Fair sponsorship is unique and can be customized to meet your goals. If you are interested in a sponsorship opportunity for the 2021 Iowa State Fair, please contact us at your earliest convenience.
We look forward to helping you plan a successful Iowa State Fair sponsorship.
Fairtime Cell: 515.229.1479